An exciting opportunity exists for an experienced Senior Marketing Manager to lead and execute a global marketing strategy for a premium luxury brand based in Cape Town.
This role is ideal for a strategic and commercially minded marketing professional with strong experience in digital marketing, e-commerce and brand growth on an international scale.
Key Responsibilities
- Develop and execute integrated marketing strategies across digital, retail, e-commerce, and CRM channels
- Lead and manage the marketing team, driving innovation and performance
- Strengthen brand positioning and ensure consistency across all customer touchpoints
- Oversee digital marketing initiatives including SEO, SEM, social media, email, and content marketing
- Optimise e-commerce performance, customer experience, and conversion rates
- Drive customer engagement, loyalty, and retention through CRM and marketing automation
- Support international growth initiatives and market expansion strategies
- Analyse campaign performance, track KPIs, and provide strategic reporting and insights
Requirements
- Bachelor’s Degree in Marketing, Business, or a related field
- 10+ years’ marketing experience, with exposure to luxury brands, digital marketing, and e-commerce
- Proven experience scaling brands internationally
- Strong understanding of CRM systems, marketing automation, and data analytics
- Excellent leadership, communication, and project management skills
- Ability to thrive in a fast-paced, high-performance environment
What’s on Offer
- Opportunity to join a recognised premium brand
- Innovative and collaborative working environment
- Competitive package and strong growth potential
