Digital Content Specialist

Permanent

Cape Town

Posted 1 year ago

Join a leading financial services company as a Digital Content Specialist and play a pivotal role in managing and optimising digital content for our public-facing websites. You will also be responsible for overseeing the social media accounts, ensuring they are engaging and responsive, and managing various digital marketing campaigns. The ideal candidate will have a strong interest in digital marketing, exceptional attention to detail, and the ability to work both independently and collaboratively.

Key Responsibilities:

Add, edit, and review content (web pages, PDFs, CSV files) on the public-facing websites.
Ensure website content is optimized for search engines.
Manage social media accounts, including posting, monitoring, and responding.
Perform analytics reporting across various digital activities.
Collaborate with internal stakeholders on website content updates.
Create new pages on the public websites with content generated by the communications team.
Edit existing pages on the public websites.
Upload and review monthly fact sheets and fund performance data on the websites.
Manage digital marketing campaigns, including paid search, social media, and display advertising.
Report on monthly digital advertising campaign performance.
Review the website for SEO enhancements and implement SEO activities.
Schedule social media posts based on the social media calendar.
Monitor social media channels for messages, comments, and mentions.
Report monthly analytics across website, social media, and digital advertising.
Provide ad-hoc reporting.

Qualifications:

Tertiary qualification (e.g., BA in Marketing, B.Com in Marketing, Economics, Finance, B.Bus.Sc in Marketing, Economics, Finance).

Skills, Competencies, and Experience:

Proven track record of strong performance.
Minimum 2 years of experience in financial services and Digital Marketing.
Strong interest and/or passion in Digital Marketing.
Excellent attention to detail.
Tech-savvy.
Good interpersonal skills.
Good organizational and time management skills.
Ability to operate independently as well as within a team.
Proactive approach.
Interest in websites, systems, and digital marketing.
Interest in social media.

To apply by send your CV to Jackie@capitaledgerecruitment.co.za

Deadline for applications is 15/05/2024

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Job Category

Communications, Digital Marketing, Marketing

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