Brand Manager

Permanent

Cape Town

Posted 7 months ago

We are looking for an experienced Brand Manager to join a Financial Services Company in Cape Town. This position involves working closely with the Brand Marketing Manager to support and execute a range of brand initiatives, with a strong focus on media and advertising.

Key Responsibilities:

Brand and Advertising Management:

Oversee and manage specific brand-related projects, especially when the Brand Marketing Manager is unavailable.
Collaborate with external advertising and fulfilment agencies to ensure the successful delivery of brand campaigns.
Provide strategic input and direction to creative teams, guiding the development process from concept to completion.
Ensure that all projects resonate with the target audience and adhere to the corporate identity.
Develop and manage creative and media briefs, contributing to media planning, strategy, and budget management.
Utilize research insights to craft actionable strategies and improve project outcomes.
Handle the management and distribution of branded collateral for assigned projects.

Collaboration with Internal Teams:

Partner with various internal teams, such as Digital Marketing, Content, Retail Events and Distribution, and Institutional Clients, to execute brand-related projects effectively.
Ensure website content and user journeys align with the corporate identity, working closely with the digital team.
Support client-related initiatives and events across different business segments.
Engage with various internal departments to deliver comprehensive marketing support across the organization.

Compliance and Legislation:

Translate regulatory requirements into brand projects and ensure their successful implementation.
Manage the application of product or technical changes as required by legislation, ensuring compliance across all brand activities.

Qualifications and Skills:

Preferably a BBusSci degree or Postgraduate Diploma in Commerce or Marketing.
At least five years of hands-on experience in brand, media, and advertising management.
A proven track record in managing successful brand and advertising campaigns.
Strong technical marketing skills and a good understanding of the company’s products are a plus.

Core Competencies:

Quick adaptability to changing situations and project demands.
Ability to work independently and strategically, with a focus on collaboration and teamwork.
Strong problem-solving skills and a measured approach to challenges.
Capable of working under pressure and meeting tight deadlines.
Please submit your Matric certificate and University transcripts with your application.

Leadership Attributes:

Uphold the company’s values and culture.
Display integrity and ethical behaviour in all interactions.
Foster strong working relationships with peers and other departments.

Deadline for applications is 15/09/2024

For more information, call Nova Buchan on 073 393 9731 or send your CV to Nova@capitaledgerecruitment.co.za

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